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Then, the number of active users on the site drops off sharply from 10 p.m. This activity increases steadily until it reaches its peak hour at 9 p.m. However, users who prefer being on the site in the morning may still be lucky in their search, that is if they are using OKCupid.According to Nielsen, Ok Cupid seemed more popular than Tinder during the hours between 8 and 10 in the morning.Breaking someone’s heart at the start of the new calendar year is the stuff of a lousy rom-com starring Katherine Heigl or Cameron Diaz.But it’s a real phenomenon that the online dating industry has come to rely on.Tinder predicts a 12 percent boost in matches made on January 8, something the app’s sociologist Dr.
Sunday, January 8 will be the busiest and most popular day of the year for people to look for love online, according to data from apps including Tinder and Match.
The week after, things slow to normal, which could mean the connections were taken offline.
JDate & Christian Mingle"This is without a doubt our busiest time of year," Laura Seldon, the managing editor JDate and Christian Mingle parent company Spark Networks, says. But a spokesperson says that this particular Valentine's Day weekend will be particularly active, thanks to President's Day making it a double holiday weekend.
The leading purveyors of digital courtship confirm that, for the most part, Valentine's Day sees a spike in user activity.
(On JDate, instant messaging has gone up 150% on the holiday).