How to use pheremones in dating
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"We've just started to understand that there is communication below the level of consciousness," says Bettina Pause, a psychologist at Heinrich Heine University of Düsseldorf (H. U.), who has been studying pheromones and human social olfaction for 15 years.
They insist that this particular human pheromone is what draws females to males.
Scientists at the University of Colorado took that data one step further by conducting a study on the way humans detect pheromones. In other words, the degree of influence held by the pheromones is more powerful at different times during a woman's monthly cycle.
Love might be in the air on Valentine's Day, metaphorically speaking.
But scientists have long debated whether love—or, at least, sexual attraction—is literally in the air, in the form of chemicals called pheromones.